Referral Bonus Program
Purpose
This SOPpage establishes the complete process for managingdetails Crowned Credit's clientReferral Bonus Program SOP — covering how to collect referral bonusinfo, programverify —eligibility, fromprocess collecting referral informationpayouts, and passingensure itevery toclient Sales,who torefers verifyinga eligibility,new processing bonus payments, and tracking everything accurately. The referral programcustomer is aproperly powerful growth tool: existing clients are the warmest sales channel possible, and rewarding them for bringing in new business builds loyalty while reducing acquisition costs.
Every team member who interacts with clients must be familiar with this program so they can proactively promote it and handle referral conversations correctly.
Program Overview
Crowned Credit rewards clients (both current and former) for referring new clients who sign up and complete their first payment. The bonus amount varies by the referring client's plan and status. Bonuses are paid one month after the referred client signs up to protect against refunds.
Bonus Structure
Bonus Amount Policy:Specific bonus amounts are set by management and are subject to change. Always confirm current bonus amounts with Billing Lead (Khryzza) before communicating them to clients. Do not quote bonus amounts from memory — verify against current approved rates. Consistency in communication is critical.
Payout Methods
Momentum Plan Clients — Bill Credit NOT Available:Momentum is a one-time payment with no recurring billing. Bill credit cannot be applied to Momentum clients. Zelle or Cash App are the only payout options for Momentum plan clients.
Qualification Criteria
A referral is only qualified — and the bonus is only payable — when ALL of the following conditions are met:
Step-by-Step Process
Step 1: Collect Referral Information from Client
When a client mentions they've referred someone, collect the following:
Script — Collecting Referral Information:"Thank you so much for referring someone to us, [First Name]! We really appreciate your support. To make sure they get the best experience and that your bonus is tracked properly, could I get their full name and best contact number?"
Step 2: Post to Discord General GC Channel
After collecting referral information, post to the General GC channel in Discord with the following format:
Discord Post Format:Referral from: [Referring Client Name]Referral details: [Referred Person Full Name] — [Phone Number]Tag: @[Assigned Closer] or @Sales Team (if closer unknown)
Check the referring client's GHL record to identify their assigned closer. Tag that closer directly. If the closer is unknown or unavailable, tag the general Sales Team.
Step 3: Sales Team Follows Up
Step 4: Referral Signs Up and Pays
Step 5: Wait 1 Month
Step 6: Verify Eligibility
Step 7: Process the Bonus
Zelle or Cash App:rewarded.
Bill Credit:
Step 8: Send Confirmation SMS
After processing the bonus, send a confirmation SMS to the referring client.
SMS Templates
Active Client — Zelle or Cash App Option
Hi [First Name], great news! Your referral has been confirmed and your referral bonus is ready to be paid out. Please send us your preferred Zelle number or Cash App username and we'll get that processed within 3–5 business days. Alternatively, we can apply it as a credit toward your next month's bill. Just let us know how you'd like to receive it! Thank you for supporting Crowned Credit — keep those referrals coming! — Crowned Credit Team
Active Client — Bill Credit Applied
Hi [First Name], good news! Thank you for sending in your referral — we've confirmed everything is in order. A referral bonus credit will be applied toward your upcoming bill this month. You'll see the reduced total when you receive your next invoice. We truly appreciate your support! Keep those referrals coming. — Crowned Credit Team
Inactive or Former Client — Zelle or Cash App
Hi [First Name], thank you for referring someone to Crowned Credit! We're happy to confirm that your referral has signed up and their account is active. Your referral bonus is ready to be paid out. Please send us your preferred Zelle number or Cash App username and we'll process it within 3–5 business days. We appreciate your continued support! — Crowned Credit Team
Referral Not Yet Qualified (Follow-Up)
Hi [First Name], just an update on the referral you sent us. We're still working on getting them set up. Once they complete enrollment, your bonus will be queued for payout one month from their start date. We'll keep you posted! — Crowned Credit Team
GHL Documentation Requirements
Proper documentation keeps the referral program auditable and ensures commissions are tracked accurately.
Tracker Updates
Common Questions & Edge Cases
Q: Can a client refer unlimited people?
Yes — there is no stated cap on referrals per client. Every qualified referral earns a bonus. Encourage clients who ask to refer as many people as they'd like.
Q: What if two clients claim they both referred the same person?
The first referral logged in Discord/GHL with a timestamp wins. Log all referrals with date and time to prevent disputes. If two claims come in simultaneously, escalate to Billing Lead for review.
Q: What if the referred person signs up but then cancels within the 1-month window?
The bonus is forfeited. Notify the referring client professionally:
"Hi [First Name], unfortunately the referral you sent didn't complete their enrollment, so we're unable to process the bonus for this particular referral. We hope you'll keep referring people — every successful signup earns you a bonus! — Crowned Credit Team"
Q: Client asks about the referral program proactively — how do we promote it?
Promotional Script:"By the way, [First Name] — did you know we have a referral bonus program? If you refer a friend or family member who signs up with us, you earn a bonus just for the introduction. It's our way of saying thank you for spreading the word. Would you like me to share a quick overview of how it works?"