Active Client Management Active Client Management This guide covers active client management — the ongoing processes for monitoring, communicating with, and delivering consistent results for current Crowned Credit clients throughout their journey. Overview After the initial onboarding is complete and Round 1 disputes have been sent, the client enters the Active Management phase. This phase covers everything from Round 2 through program completion — monthly touchpoints, progress reviews, expectation management, and knowing when to escalate. Silence equals churn. Active clients should hear from Crowned Credit at least three times per month, even when there is nothing new to report. Monthly Touchpoint Schedule Touchpoint Timing Channel Purpose Owner Round Results Update Every 30–35 days after each round Phone call + SMS Share progress, set next round expectations CSR Mid-Round Check-in Day 15 of each round SMS or call Touch base, handle questions, re-engage CSR Payment Receipt Confirmation After each monthly payment Automated SMS (GHL) Acknowledge payment, build trust Auto Credit Tip or Education Monthly SMS or email Add value, stay top of mind GHL Workflow Review Request After any significant deletion or score jump SMS Gather social proof while client is happy CSR Referral Ask After first positive round results SMS and call Grow client base CSR Mid-Round Check-in SMS Template "Hey [First Name]! Checking in from Crowned Credit — your disputes are still in process with the bureaus. We are tracking everything and will have your next round of results in about [X] days. In the meantime, keep your SmartCredit monitoring active and reach out if anything pops up! (336) 310-0090" Round 2+ Results Call Structure Same foundation as the Round 1 results call, with important additions: Reference Round 1 results first: "Remember last month when we got [X] items removed?" Celebrate cumulative wins: total items removed to date, total score gain since enrollment Continue to request Google reviews if client is happy At Round 2, introduce the referral program if not already done Begin evaluating graduation readiness starting at Round 3 (see the Client Graduation page) Monthly Progress Review Process Every month before the results call, CSRs must complete a structured progress review. This ensures you are never going into a results call blind. Pull SmartCredit Report — Read Only — Never order a new report. Log into SmartCredit and pull the current 3-bureau data. Ordering a new report costs the client money — do not do it. Compare to Previous Round — List items removed since the last round. Note which bureaus responded, which items are still pending, and any new items that appeared. Log All Changes in GHL Notes — Format: "Round [X] Results — [Date]. Removed: [items]. Score change: +/- [X points] TU/EQ/EX. Pending: [items]. Next round: [date]." Update DisputeFox File — Mark resolved items. Move to next round disputes. Update status if anything changed. Assess Churn Risk — Check last portal login, payment history, complaints in GHL, response rate to SMS. If any churn signals are present, flag immediately and see the Retention Strategy page. Assess Graduation Readiness (Round 3+) — Is the report clean enough? Score in target range for the client's stated goal? See the Client Graduation page for criteria. Reading SmartCredit for Progress Updates Every CSR must be able to read SmartCredit fluently. SmartCredit at smartcredit.com/crownedcredit provides the 3-bureau credit monitoring used for all program tracking. Hard Rule: NEVER order a new credit report through SmartCredit. Read the existing most recent report only. You have read-only access for monitoring purposes. Key Sections to Review Section What to Look For What It Means Score Summary (all 3 bureaus) TU / EQ / EX scores and change from last month Trend direction. All 3 matter — lenders use different bureaus. Negative Items Collections, charge-offs, late payments, public records Count per bureau. Watch for new items appearing (churn risk). Watch for items disappearing (wins to celebrate). Account Status Open / Closed / In Collections / Derogatory Closed and derogatory still hurts for 7 years. Active collections are high priority. Inquiries Hard vs soft inquiries, dates, which bureaus Hard inquiries over 2 years old fall off naturally. Fresh hard inquiries suggest recent credit applications. Payment History 30/60/90 day late marks on each account Open account lates hurt more than closed. Recent lates hurt most. Credit Utilization Percentage of revolving credit used Above 30% is a score drag. Above 50% is significant. Guide client to pay down if possible. Alerts and Notifications New accounts, new inquiries, balance changes Flag anything unexpected to the client immediately. Credit Karma vs SmartCredit Score Difference Clients frequently compare Credit Karma scores to SmartCredit scores and get confused by the differences. Credit Karma uses VantageScore 3.0. SmartCredit uses FICO or VantageScore depending on the bureau. These models score differently — sometimes by 50–100 points in either direction. Always reference SmartCredit as the program baseline, not Credit Karma. SmartCredit Disconnection Fixes If SmartCredit shows a bureau as disconnected, use these numbers: Experian disconnected: 1-888-397-3742 Equifax disconnected: 1-888-378-4329 TransUnion disconnected: 833-806-1627 SmartCredit general support: (877) 372-3895 Managing Client Expectations The number one reason clients cancel is unmet expectations — not lack of results. These conversations require skill and confidence. "Why is my score the same?" "I completely understand why that is frustrating — you want to see the numbers move. Let me explain what is happening under the hood. Credit scores are calculated based on multiple factors — payment history is 35 percent, amounts owed is 30 percent, length of history 15 percent, new credit 10 percent, mix 10 percent. When we remove negative items, that improves your payment history factor. But if your utilization is high or you have a recent late payment, those other factors can keep the score from moving up yet. What we are doing is building the foundation. Every deletion we get is progress, even when the score number has not moved yet. It will move — we just need the other factors to cooperate. Here is what I would recommend in the meantime: [credit advice based on their report]." "Why is my score going down?" "Let me pull up your report right now so I can see exactly what happened — because a score drop always has a specific reason. [Pull SmartCredit.] Okay, I can see what happened. [Explain specific cause: new late payment, balance increase, new account, collection, etc.] The good news is we can address this. [Explain action plan.] The disputes we already filed are still in process and those deletions will help offset this. Scores can be volatile month to month — what matters is the trend over 3–6 months." "Why is it taking so long?" "Great question — and I want to be honest with you because I would rather set the right expectation than overpromise. The bureau process is 30–35 days per round. Some items get removed quickly — some take 2–3 rounds. On average, our clients see meaningful progress within 3–6 months, with the most dramatic results coming later in the program as we build the case round by round. Is there a specific goal or timeline we should be working toward? Like a home purchase date or car loan application? That helps me prioritize for you." Credit Building Advice for Active Clients When clients ask how to boost their score while disputes are in process, you can share these recommendations: Installment accounts: SelfLender, Kikoff, CreditStrong, RentReporters, Kovo Revolving accounts (secured cards): Discover Secured, US Bank, Bank of America, Navy Federal Utilization target: Keep all balances below 30 percent of the credit limit (ideally below 10 percent) Payment timing: Pay before the statement date to report lower balances Do not apply for multiple accounts at once — hard inquiries stack up and can trigger new disputes Escalation Matrix Situation Escalate To Urgency Client threatening cancellation after 3+ months Senior CSR / Team Lead Immediate Client disputing a charge or claims unauthorized billing Billing (Khryzza) Immediate Client mentions legal action or attorney Jethro / Management — stop all contact until reviewed Immediate Identity theft confirmed or suspected Senior CSR, then legal protocol Immediate Refund request Billing (Khryzza) plus Team Lead Same day Client claims results were promised beyond what is in contract Team Lead then Management Same day Payment extension request over 7 days late Billing (Khryzza) Within 2 hours Three or more consecutive rounds with zero results Dispute Team Lead (Dianna) Within 24 hours Score dropped 50+ points unexpectedly Senior CSR plus Dispute Team Within 24 hours Client has not logged in or responded in 30+ days Retention Team Lead Flag for retention workflow Client Contact Info Update SOP — Phone Number & Email Changes This SOP covers the step-by-step process for updating a client's phone number or email address across all Crowned Credit systems when a client reports a change. Why This Matters: If contact info is not updated across ALL systems, the client will miss important communications — onboarding messages, dispute updates, payment reminders, and follow-ups. This directly causes churn and client complaints. When to Use This SOP Client calls in with a new phone number or email CSR discovers a bounced email or undeliverable SMS Client reports they are not receiving messages Sales/closer notes a different number than what is in the system Step-by-Step Process Step 1: Verify the Client's Identity Before making any changes, confirm the client is who they say they are: Ask for their full name and date of birth Confirm the last 4 digits of their SSN or the email address on file If the request comes via text/email (not a live call), call the client's existing number on file to confirm Step 2: Update GoHighLevel (GHL) Open the client's contact record in GHL Update the Phone or Email field with the new information Add the old number/email to the Notes field with today's date: "Previous phone: (xxx) xxx-xxxx — updated [DATE]" Check Active Workflows: Go to the contact's workflow history. If any active automations are running, verify they will now send to the new contact info. If a workflow is mid-sequence and already sent to the old number, manually trigger the missed step to the new number. Step 3: Update DisputeFox Open the client's profile in DisputeFox Update the phone number and/or email Confirm the client portal login still works (email-based logins may need updating) Step 4: Update SmartCredit (If Applicable) If the client's email changed, their SmartCredit login may need updating. Direct the client to update their email in SmartCredit settings, or contact SmartCredit support if needed. Step 5: Notify the Team Post in the #customer-support Discord channel: 📱 Contact Update: [Client Name] — new phone: (xxx) xxx-xxxx (was: old number). Updated in GHL + DisputeFox. Active workflows verified. This ensures anyone working with this client knows the info has changed. Step 6: Confirm with the Client Send a test SMS or email to the new contact info confirming the update was successful. Example: "Hi [First Name], this is Crowned Credit confirming your contact info has been updated. You'll receive all future communications at this number/email. Let us know if you need anything!" Common Mistakes to Avoid Only updating GHL but not DisputeFox — Client gets texts but portal communications go to the old email Not checking active workflows — The automation keeps sending to the old number and the client thinks they are being ignored Not noting the old info — If there is ever a dispute about who authorized the change, the old info is gone Skipping identity verification — Security risk. Always verify before changing contact info. Systems Checklist System What to Update How GoHighLevel Phone, Email, Notes Contact record → edit fields DisputeFox Phone, Email Client profile → edit SmartCredit Email (client self-service) Direct client to settings or SmartCredit support Created by Peter (AI) — April 15, 2026. Triggered by team Discord observation: client not contacted after signup due to outdated phone number on file.